Revoral's 3H Model
3H - Habit, Hygiene & Health.
The Habit(s) we possess, the Hygiene we practice & the Health we maintain in general are the main aspects of this model. Revoral® aims for holistic oral care by addressing concerns in Habits, Hygiene and Health (3Hs) of people and driving a change with well researched oral care products, consumer education, and community building.
Habit Concerns
- 28.6% of adults aged 15 and above (26.7 crore) use tobacco in any form.
- Every fifth adult (19.9 crore) uses smokeless tobacco and every tenth adult (10.0 crore) smokes tobacco, according to GATS-2 survey.
- 42.4% of men, 14.2% of women and 28.6% (266.8 million) of all adults currently use tobacco (smoked and/or smokeless tobacco).
- Nearly 150 million adults (15 years and above) in India (10% of all adults) drink Alcohol, according to the NFHS Survey 2021.
- Knowing that sugar in high amounts is harmful for our teeth & general body health, its consumption volume in fiscal year 2022 amounted to 28.5 million metric tons in India.
Hygiene Concerns
- Only 51% of Indians use a toothbrush and toothpaste to brush their teeth.
- Alarmingly, only 28% brush their teeth twice a day.
- In India, about 85-90% of adults have dental caries, along with about 60-80% of children.
- Avoiding flossing results in insufficient cleaning between teeth.
- Avoiding tongue cleaning leaves food residues and dead cells on the tongue.
- Most of the people are unaware of correct tooth brushing techniques.
Health Concerns
Oral health has always been an integral part of overall health.
Most oral diseases and conditions share modifiable risk factors with the leading non-communicable diseases (diabetes, cardiovascular diseases, cancer, chronic respiratory diseases and mental disorders).
These risk factors include tobacco, alcohol, lack of proper oral hygiene, stress, high sugar intake, etc., all of which are increasing at the global level.
